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Anchorman Ice Cream?

To celebrate (or should I say piggyback…) the upcoming release of Anchorman 2: The Legend Continues, Ben & Jerry’s ice cream company has unveiled a new flavour to honour the newscaster’s love for scotch whisky. The ‘Scotchy Scotch Scotch’ flavour does not contain any alcohol, but rather butterscotch ice cream and butterscotch swirl ribbons. It will only be available in the US.… Read more →

ISPCC Shield Campaign Launches

Yesterday, Monday, 4th March at The Westbury Hotel in Dublin, the second ISPCC Shield campaign launched, aiming to heighten awareness on the issue of bullying. The National Children’s Consultation Report “This will come back and bite us in the butt” published in October 2011, which involved a total of 18,116 young people, showed that 1 in 4 young people had… Read more →

Social Media: #susanalbumparty

  Singer Susan Boyle’s PR team were left red-faced after tweeting a promotion for her new album with a ‘hashtag’ featuring a rude double entendre  #susanalbumparty. To promote the star’s new album Standing Ovation, a social media team used her official Twitter account @SusanBoyleHQ sending the tweet which has since garnered a huge amount of press attention, having been retweeted… Read more →

Wilde: Where the wild things are…

Last Thursday, saw the opening of Wilde Bar, Club & Venue on Wicklow St., Dublin 2. PR wise this is an interesting one as I was looking after the PR for this account. Wilde is a new Bar, Club and Venue situated in the heart of Dublin’s fashion District on Wicklow Street, curated and directed by entertainment impresario and leading… Read more →

Batchelors Peas: Wanna Spoon?

Batchelors have launched a new ad campaign in the last week featuring three Irish farmers. The three young farmers from Wexford, Limerick and Kildare represent Batchelors’ three pea varieties – mushy, marrowfat and traditional. The four-week campaign, developed by Atomic, asks the women of Ireland to vote for their favourite. According to Batchelors, the campaign, which features the strapline “Nothing… Read more →

Sealife throw Rosanna Davison to the fishies

  Yesterday, Sealife in Bray managed to persuade the lovely Rosanna Davison to take a dip with Ali,  their stingray… The reputation of the fish has taken a battering since self-styled Australian ‘crocodile hunter’, Steve Irwin, died after the poisonous spine of a stingray pierced his heart as he swam with the creatures while filming a television show on the… Read more →

Chanel: Karl Lagerfeld sends Adele designer hand bags as apology for calling her fat…

So we all remember THOSE comments Karl Lagerfeld made about Adele in February of this year. It now seems Lagerfeld realises the power of Adele as in addition to a public apology the designer has also sent Adele a a range of the label’s coveted handbags. According to The Sun, ‘He told his team to send Adele the best the… Read more →

Diet Coke: Unveils Jean Paul Gaultier as Creative Director

Diet Coke has announced a new partnership with fashion legend Jean Paul Gaultier. The brand has appointed the fashion designer as the new creative director, taking over from 2011′s creative director of Chanel, Karl Lagerfeld.  The collaboration will see Gaultier work his magic on a range of projects over the year. He will be developing online content, retail concepts and… Read more →