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INTRODUCING… ELAINE HESSION

INTRODUCING… ELAINE HESSION! Elaine Hession, owner and founder of Lovelane PR. Fashion stylist for the Irish Wedding Diary and makeup Artist & Blogger for Closer2Fabulous.  1)       Why did you choose a career in Advertising/Marketing/PR/Media? Genuinely, I always found myself attracted to marketing campaigns, PR stunts and was sucked in by new and innovated things on the market especially in the beauty… Read more →

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Ben & Jerrys acknowledge Marijuana law passed in Colarado

    I  love this tweet from Ben & Jerrys. They tweeted “Breaking News: We’re hearing reports of stores selling out of Ben & Jerry’s in Colarado. What’s up with that?”   What was happening in Colarado? Colorado became the first state to allow the sale of recreational marijuana to anyone 21 or older. Nicely done Ben & Jerry’s! Read more →

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Bikini Clad Barista Calls Customers Fat on Facebook- How to alienate your customers and destroy your business…

Meghan Calavan,owner of Sips Ahoy in Washington, U.S.A., a coffee shop which sees bikini clad baristas serve customers, has become embroiled in a bitter cyber bullying case involving a customer. Calavan has posted cruel jibes about a customers size on Sips Ahoy’s business page, which has angered local residents.   Jesseka Kathleen Cladek called the business a “run down whore… Read more →

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Coca Cola remove Gay marriage scene from Irish ad

Coca Cola have caused controversy by slightly tailoring their latest ad campaign ‘Reasons to Believe to each country in which it is shown. Why does this cause controversy? Well, in their Irish ad, Coca-Cola have omitted a scene of gay marriage which is airing in many other countries, saying that since gay marriage is not yet legal in Ireland, the… Read more →

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Submarine breaks surface of Milan Street in Stunt

As part of a clever advertising campaign for European insurance companies Europ Assistance IT and Genertel, ad agency M&C Saatchi Milano installed a full-size submarine in the ground in the center of Milan. There was even a live performance to go along with it to help convince bystanders that a submarine had actually crashed through the street, complete with emergency… Read more →

Katie

Introducing… KATIE ALLEN

INTRODUCING… KATIE ALLEN!   Katie Allen works in the PR and Digital Media Dept of Aurora Fashions. You may recognise some of their brands –  Warehouse, Oasis, Karen Millen, Bastyan and Coast.     1)       Why did you choose a career in Advertising/Marketing/PR/Media? I chose a career in PR because I wanted a career in a high paced environment where I… Read more →