Tag Archive for Fashion

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American Eagle ditch Photoshop in latest campaign

American Eagle have just launched a new campaign which is bucking the trend for digitally altered fashion images. For the new Aerie Real lingerie campaign, ‘We left everything,’ style and fit expert Jenny Altman told GMA. ‘We left beauty marks, we left tattoos, what you see is really what you get with our campaign.’ The brand hopes that its authentic representation of girls… Read more →

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Diesel Hired Plus-Size Models Found On Tumblr For New Ad Campaign

Instead of focusing on models or celebrities, Diesel’s artistic director,Nicola Formichetti relied on Tumblr and word of mouth to cast the subjects of Diesel’s new campaign. In a campaign which can only be described as power to the people as it shuns the typical formula for casting new campaign models, Diesel have connected with their audience in what I can only describe… Read more →